Free calculator

Website Ad Revenue Calculator

Free Website Ad Revenue Calculator with instant browser-based results and a clear calculation breakdown.

Estimate your potential advertising revenue based on traffic and engagement metrics

Monthly Visitors

Total unique visitors per month

Page Views per Visit

Average number of pages viewed per visitor

Ad Units per Page

Number of ad placements on each page

CPM (Cost per 1,000 Impressions)

Revenue per 1,000 ad impressions in USD

CTR - Click-Through Rate (%)

Percentage of ad impressions that result in clicks

CPC (Cost per Click)

Revenue per ad click in USD

Want to understand the calculation?

See examples, formula notes and limitations.